Every major sporting event who offers an iOS app should take notes from the U.S. Open of Tennis. It was always super clear, every minute of the tournament was available to watch, and there were no commercials. Outside of the app, it was such an incredible final ... congrats to Andy Murray on winning your first grand slam.
Here is a pretty fun look at Baylor: Then & Now. I love how this was put together.
Since working with them a few years ago, I have been a big fan of Bulldog Drummond on the brand design frontier. Check out their work.